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TABITA TUMBELAKA for PURANA INDONESIA
Spring/Summer 2020

Assistant Stylist for Campaign Photoshoot
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Photographer : Hakim Satriyo
Stylist : Claresta Pitojo
Assistant Stylist : Tabita Ivana Tumbelaka
Model : Deavita Ravani
Make Up and Hair : Vanessa Oetomo
Shoes : MKS Shoes
Jewelry : House of Jealouxy , The Theme
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Resort 2020

Assisting Taja Sukarya for collaboration motif ( Purana x Taja Sukarya)
Stylist for Campaign and Look Book Photoshoot
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Photographer : Hakim Satriyo
Stylist : Tabita Ivana Tumbelaka
Model : Reti Ragil
Make Up : Maritza Anjali
Hair : Laras Bonny
Shoes : Marista Santividya
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Purana x Senayan City for Masker Untuk Indonesia Campaign

Creating a motif for a special collaboration with Senayan City for Masker Untuk Indonesia. Showcased in JFW Revival Fashion Festival.
The motif is a modern twist of batik tulis turned into digital print.
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Outfit : "Equivocal" Limited Edition Collection by Purana Indonesia. (Assisted in Pattern Making, and as the main Stylist)
Jewelry : House of Jealouxy
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Purana x AQUA Reflection exclusively for Starbucks Indonesia

As the Head Designer for creating an exclusive design for Starbucks Indonesia. Available at all Starbucks store Indonesia wide.
Inspired by endemic flora which grows only in Indonesia. The flowers wrap AQUA Reflections bottle beautifully in grey and blue, the color of 2020. The blue wave pattern is the depiction of the main source of life - water. The image of flowing water represents our hope for sustainable life. The coffee plants illustrate that coffee flourishes on Indonesia soil. Every element is designed with intent. The drawing style is made similar to batik strokes and also, inside the flowers are batik isen-isen details to give it a more traditional touch.
Purana x Agan Harahap Collection 2020

As Project Leader for the Collection.
In charge of developing looks, pattern making, fabric sourcing, production monitoring, styling and contact with the collaborator.
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Photographer : Hakim Satriyo
Stylist : Tabita Ivana Tumbelaka
Model : Claudia Muazin, Arif Huang
Make Up and Hair : Laras Bonny
Shoes : Birkenstock
Sunglasses : Optik Seis
Plants : Kojo Plants
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Purana x Hakim Satriyo (Spring/Summer 2021 Collection)


As Co-Project Leader for the Collection. Main Textile Pattern Developer
In charge of developing collaboration pattern, looks, pattern making, fabric sourcing, production monitoring, styling and contact with the collaborator.
This collection is a collaboration with Hakim Satriyo, combining photography and fabric manipulation techniques and creating them into a pattern.
Photographer : Hakim Satriyo
Stylist : Tabita Ivana Tumbelaka
Model : Devita Ravani
Make Up and Hair : Laras Bonny
Shoes : WATT
Jewelry : Klar Access
Purana x Pipiltin Cocoa (Resort 2021 Collection)

As Co-Project Leader for the Collection, Main Textile Pattern Developer
In charge of developing collaboration pattern, looks, pattern making, fabric sourcing, production monitoring, styling and contact with the collaborator.
This pattern is from Pipiltin Cocoa East Java Chocolate wrapping, inspired by the scenery of East Java hills, and the mellow-vibrant color inspired by its taste
Photographer : Hakim Satriyo
Stylist : Tabita Ivana Tumbelaka
Model : Reti Ragil
Make Up and Hair : Laras Bonny
Shoes : Mader
Jewelry : House of Jealouxy
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